We are seeking a highly experienced Digital Ad Operations Director to join our growing team. The successful candidate will have a strong background in programmatic advertising, including experience with demand-side platforms (DSPs) and ad networks. In addition, the candidate must have experience with Google Ads.
As the Digital Ad Operations Director, you will be responsible for managing and optimizing our digital advertising campaigns across various platforms. You will work closely with the sales and marketing teams to ensure that our campaigns are delivering the desired results. You will also be responsible for analyzing data and making informed decisions to continuously improve campaign performance.
Day-to-Day Responsibilities:
- Manage and optimize digital advertising campaigns across various platforms, including programmatic, DSPs, ad networks, and Google Ads
- Collaborate with the sales and marketing teams to ensure that campaigns are meeting desired performance goals
- Analyze campaign data and make informed decisions to continuously improve performance
- Develop and implement strategies for optimizing campaign delivery and performance
- Lead and manage a team of ad operations specialists
- Train team members on new technologies and industry best practices
- Monitor industry trends and stay up-to-date on new platforms and technologies
- Create and present reports on campaign performance and insights to internal stakeholders
- Identify and troubleshoot technical issues as needed
- Work with external vendors and partners to ensure successful campaign execution
- Collaborate with cross-functional teams to ensure smooth and efficient campaign execution.
To be considered for this role, you must have a minimum of 5 years of experience in digital ad operations, with a strong focus on programmatic advertising. Experience with DSPs and ad networks is a must, as well as proficiency in Google Ads. In addition, you should have excellent analytical and problem-solving skills, as well as strong communication and collaboration abilities.
If you are a highly skilled and experienced Digital Ad Operations Director, we encourage you to apply for this exciting opportunity.